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GREAT AMERICAN COOKIES® ASKS "ARE YOU THE GREAT AMERICAN GRAD?"

$5,000 Grand Prize for Winning Essay Submission

ATLANTA - April 8, 2010 - Great American Cookies® announced today that the company has launched the 2010 Great American Grads Contest. The contest, which runs through May 2, was developed as a way to honor and reward graduates from across the country.

To enter, graduates are asked to describe, in 200 words or less, what makes them the "Great American Grad." Prizes for the contest will be awarded in June, when one lucky graduate will receive a $5,000 Grand Prize. Five Runner Ups will also be selected and will each receive a $50.00 gift certificate to Great American Cookies.

The contest will be conducted completely online, with submissions accepted only through the entry form available at www.greatamericancookies.com. Visitors to the site will also have the chance to help Great American Cookies select the winner by voting for their favorite entries online. The contest is supported by NexCen Franchise Management, Inc., a subsidiary of NexCen Brands, Inc.

"Graduation from high school or college is an incredibly proud and memorable moment for students and their families," said Jenn Johnston, senior vice president of brand marketing for NexCen Franchise Management. "We're thrilled to sponsor this contest and look forward to hearing from today's graduates as they share their stories with readers from all over the United States."

Customers can stay up to date on all of Great American Cookies' new products and promotions by becoming a fan of the brand on Facebook (www.facebook.com/greatamericancookies), following the brand on Twitter (www.twitter.com/Gr8AmCookies) or by joining Great American Cookies' e-mail fan club (CookiE-mail) at www.greatamericancookies.com.

About Great American Cookies www.greatamericancookies.com
Great American Cookies was founded in Atlanta, Georgia in 1977 on the strength of an old family chocolate chip cookie recipe. For over 30 years, Great American Cookies has maintained the heritage and integrity of its products by producing original cookie dough exclusively from its plant in Atlanta. Made famous by its signature Cookie Cakes, trademark flavors and menu of gourmet products baked fresh in store.

About NexCen Brands, Inc. www.nexcenbrands.com
NexCen Brands, Inc. is a strategic brand management company with a focus on franchising. It owns a portfolio of franchise brands that includes two retail franchise concepts: TAF® and Shoebox New York®, as well as five quick service restaurant (QSR) franchise concepts: Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzelmaker® and Pretzel Time®. The brands are managed by NexCen Franchise Management, Inc., a subsidiary of NexCen Brands.