FOR IMMEDIATE RELEASE
Kathleen Shaffer / [email protected] / (470) 388-6170
Unique incentive opportunity offers new and existing franchisees Initial Franchise Fee and Royalty Fee Reduction Program for two industry-leading Quick Service Restaurant brands
ATLANTA – February 23, 2016 – Talk about a sweet deal! Global Franchise Group (GFG), the strategic brand management company and franchisor of Great American Cookies®, Pretzelmaker®, Marble Slab Creamery® and Hot Dog on a Stick™, is offering a unique Great American Cookies/ Marble Slab Creamery Co-Brand Incentive opportunity featuring a reduced franchise fee and royalty reduction program. The Co-Brand Incentive offers more than 50 percent savings on the Initial Franchise Fee (IFF) and allows new franchise owners to have two popular brands under one roof with a leading franchisor. The opportunity makes owning multiple brands easy.
“The combination of cookies and ice cream is classic and well-received by the consumer,” said Tim Linderman, Chief Development Officer for GFG. “Last year, GFG began offering Great American Cookies and Marble Slab Creamery Co-Brands to our franchisees and we are seeing great results. In addition to providing one-stop sweet shopping, our Co-Brand stores complement each other from a seasonality standpoint. When the weather is colder, cookies are in high demand and when the weather is warmer, ice cream is top of mind. This limited time incentive program is a win and we are thrilled to offer this unique chance to operate two outstanding treat concepts.”
The program took effect February 8, 2016 and any franchise owner/prospect signing a Co-Brand agreement for Great American Cookies/Marble Slab Creamery or Co-Brand Area Development Agreement (ADA) prior to June 30, 2016 will qualify for the opportunity and subsequent fee reductions. The IFF for the Co-Brand will be $25,000 total ($12,500 each). Reduced Royalty Rate for the first year of operations of each store opened under the Co-Brand will be 4 percent per brand (Great American Cookies and Marble Slab Creamery) versus the standard 6 percent.
About Global Franchise Group, LLC – Visit Global Franchise Group
Global Franchise Group, LLC is a strategic brand management company with a mission of championing franchise brands and the people who build them. The company owns a portfolio of franchise brands that includes five primary quick service restaurant (QSR) franchise concepts: Great American Cookies®, Hot Dog on a Stick™, Marble Slab Creamery®, MaggieMoo’s Ice Cream & Treatery®, and Pretzelmaker®. The brands are managed by GFG Management, LLC, a subsidiary of Global Franchise Group, LLC. Global Franchise Group, LLC is a portfolio company of Levine Leichtman Capital Partners, an independent investment firm, with approximately $7 billion of capital under management and substantial franchise management experience.
Chief Marketing Officer
Annica has more than 20 years of award-winning marketing experience and has been with GFG for 3 years. She joined the company from Mellow Mushroom Pizza Bakers where she was Vice President, Brand Development. In this role, Annica was responsible for the rebirth and growth in popularity of the 42-year-old eclectic brand through smart menu design and development, implementation of the Mellow Mushroom loyalty app and creation and rollout of its first online ordering system. Before her time with Mellow Mushroom, Annica was Vice President of Marketing for Mcalister’s Corporation and she spent the early part of her career at a prominent advertising agency in Mobile Alabama. She is graduate of Samford University in Birmingham where she earned her Bachelors in Marketing and MBA in Economics.
Chief Financial Officer
Patterson came to Global Franchise Group in April 2020 from FOCUS Brands where he served as Senior Vice President of Accounting. For the last eleven years, he was responsible for leading financials for Cinnabon, Carvel, Schlotzsky’s, Moe’s Southwest Grill, McAlister’s Deli, Auntie Anne’s and Jamba Juice. He directed the organization through the transfer and integration of all accounting back-office functions for Auntie Anne’s from Pennsylvania, McAlister’s Deli from Mississippi, and Jamba Juice from Texas to Atlanta and converted a brand-centric accounting structure into a shared services organization. Before his time with FOCUS, he was Senior Vice President & Corporate Controller for Movie Gallery/Hollywood Video (NASDAQ: MOVI & MVGR), Vice President and Corporate Controller for Republic National Cabinet Corporation, and Corporate Controller for Wolverine Tube, Inc. (NYSE: WLV). He is a Certified Public Accountant and a Certified Management Accountant, holds a master’s in business administration from Auburn University, and is a graduate of the University of Texas, Tyler.