ATLANTA – July 2, 2018 – Give your stick a kick! Hot Dog on a Stick® is turning up the heat this summer with its new Spicy Batter and Jalapeno Fries with Ranch dipping sauce. The new batter is a smoky blend of Chipotle and Siracha spices and can be added to ANY stick item (Original Turkey, Beef or Veggie, and the ever popular, Cheese on a Stick). If you can take the fire, pair your kicked-up stick with Jalapeno Fries and Ranch and a refreshing hand-stomped lemonade for the ultimate summer meal. But you better hurry, the Spicy Batter and new Jalapeno Fries will only be available for a limited time – through late August.

Customers will be offered hot deals on the new spicy line up:

  • Every Tuesday in July: Follow Hot Dog on a Stick on social media and receive a spicy stick (Turkey or Veggie) for only $1 with any lemonade purchase. Must mention the social post. Participating locations only.
  • Fourth of July: Party Packs of 25 spicy stick items are 50 percent off with any gallon lemonade purchase (use code PARTY50).
  • National French Fry Day (Friday, July 13): Enjoy FREE Jalapeno Fries with Ranch when you buy any spicy stick item.
  • National Hot Dog Day (Monday, July 23): Receive a FREE spicy stick item with any lemonade purchase.

“Our fans have been asking for a spicy Hot Dog on a Stick, but we took it even further creating a Spicy Batter that can enjoyed with all of our delicious stick items,” said Jeremy Roy, Vice President of Hot Dog on a Stick. “We are fired up about our new items and our future and will continue to bring the heat as we introduce delicious new products and grow our iconic brand across the world with development in entertaining places and sunny spaces.”

An American Icon since 1946, Hot Dog on a Stick began as a small beachfront store in Santa Monica and now has locations across the U.S. and internationally in Korea and the Philippines. To find a Hot Dog on a Stick near you, visit our website, or engage with Hot Dog on a Stick on Facebook, Twitter and Instagram.


  • Members of the media are encouraged to help spread the word about Hot Dog on a Stick’s new Spicy Batter and Jalapeno Fries with Ranch. Can your newsroom take the heat? Media drops featuring the items, Hot Dog on a Stick’s signature hats and fresh hand-stomped lemonade are available. To request visuals, or arrange an interview with Hot Dog on a Stick representatives, please contact Kathleen Shaffer at [email protected] or (470) 388-6170.

About Hot Dog on a Stick®Visit Hot Dog on a Stick
Established in 1946 in Southern California, Hot Dog on a Stick is known for its fresh, made-to-order hot dog on a stick and cheese on a stick products, hand-stomped natural lemonade, smiling customer service and its iconic bright striped uniforms. Hot Dog on a Stick provides customers with a fun all-American quick service restaurant experience, catering services for events, party packs, and fundraisers. Hot Dog on a Stick has 70 plus locations in the U.S. and internationally including Korea and the Philippines. Connect with us on Facebook, Twitter and Instagram. For franchising opportunities, visit Hot Dog on a Stick Franchise.

Annica Conrad

Annica Conrad
Chief Marketing Officer

Annica has more than 20 years of award-winning marketing experience and has been with GFG for 3 years. She joined the company from Mellow Mushroom Pizza Bakers where she was Vice President, Brand Development. In this role, Annica was responsible for the rebirth and growth in popularity of the 42-year-old eclectic brand through smart menu design and development, implementation of the Mellow Mushroom loyalty app and creation and rollout of its first online ordering system. Before her time with Mellow Mushroom, Annica was Vice President of Marketing for Mcalister’s Corporation and she spent the early part of her career at a prominent advertising agency in Mobile Alabama. She is graduate of Samford University in Birmingham where she earned her Bachelors in Marketing and MBA in Economics.

Sam Patterson
Chief Financial Officer

Patterson came to Global Franchise Group in April 2020 from FOCUS Brands where he served as Senior Vice President of Accounting. For the last eleven years, he was responsible for leading financials for Cinnabon, Carvel, Schlotzsky’s, Moe’s Southwest Grill, McAlister’s Deli, Auntie Anne’s and Jamba Juice. He directed the organization through the transfer and integration of all accounting back-office functions for Auntie Anne’s from Pennsylvania, McAlister’s Deli from Mississippi, and Jamba Juice from Texas to Atlanta and converted a brand-centric accounting structure into a shared services organization. Before his time with FOCUS, he was Senior Vice President & Corporate Controller for Movie Gallery/Hollywood Video (NASDAQ: MOVI & MVGR), Vice President and Corporate Controller for Republic National Cabinet Corporation, and Corporate Controller for Wolverine Tube, Inc. (NYSE: WLV). He is a Certified Public Accountant and a Certified Management Accountant, holds a master’s in business administration from Auburn University, and is a graduate of the University of Texas, Tyler.