FOR IMMEDIATE RELEASE
Kathleen Shaffer / [email protected] / (470) 388-6170
With a new online ordering platform, Fall Party Packs and a $1 “spooky stick” item offer on Halloween, Hot Dog on a Stick has everything you need to make the most of the season
ATLANTA – September 20, 2016 – Spooky Sticks and Party Pack tricks are bringing even more fun to Hot Dog on a Stick® this Fall. With a new online ordering platform, Fall Party Packs, and a special $1 “Spooky Stick” item offer on Halloween*, Hot Dog on a Stick has everything you need to make the most of the season.
“Fall is all about fun and celebrations – just like Hot Dog on a Stick,” said Lisa Merrell, Vice President of Hot Dog on a Stick. “Between our new online ordering system, Fall Party Packs and Spooky Stick item Halloween promotion, we are ready for a serious bash. Make Hot Dog on a Stick apart of your autumn – we promise to Stick a Smile on Your Face.”
Hot Dog on a Stick’s new online ordering system allows customers to place an order and it will be fresh and ready for pick-up in-store at the time requested. The new easy to use system allows customers to skip the line in-store saving the customer time. Orders can be placed on Hot Dog on a Stick’s website, or thru the mobile app available on Google Play or the App Store. When new users download the app, they receive a $2 credit toward their next Hot Dog on a Stick purchase.
Party Packs are perfect for Fall get-togethers, tailgates, school events, office parties, and Halloween celebrations. Delicious 25 stick item Party Packs and fresh gallons of hand-stomped lemonade to-go are crowd pleasers and an easy way to feed a hungry group. They are ideal for a pre or post Trick or Treat dinners.
To add to the Fall lineup, Hot Dog on a Stick will offer a special “Spooky Stick” item promotion on Halloween. For $1, customers can choose any stick item (turkey, beef, veggie or cheese) on Monday, October 31, 2016 when they say “Stick or Treat” at the counter.
Operated by Global Franchise Group, LLC, Hot Dog on a Stick has close to 100 locations in the U.S., as well as internationally including Korea. To find a Hot Dog on a Stick near you, visit our website, or engage with Hot Dog on a Stick on Facebook, Twitter and Instagram.
*Valid at participating Hot Dog on a Stick locations only. Offer is valid for one $1 stick item of the customer’s choice (turkey, beef, veggie or cheese) on Halloween, October 31, 2016. No purchase necessary.
NOTES TO EDITORS:
Members of the media are encouraged to help spread the word about Hot Dog on a Stick’s Fall offerings. Media drops featuring Hot Dog on a Stick’s signature hats and Party Packs are available. To request visuals, or arrange an interview with Hot Dog on a Stick representatives, please contact Kathleen Shaffer at [email protected] or (470) 388-6170.
About Hot Dog on a Stick® – Visit Hot Dog on a Stick
Established in 1946 in Southern California, Hot Dog on a Stick is known for its fresh, made-to-order hot dog on a stick and cheese on a stick products, hand-stomped natural lemonade, smiling customer service and its iconic bright striped uniforms. Hot Dog on a Stick provides customers with a fun all-American quick service restaurant experience, catering services for events, party packs, and fundraisers. Hot Dog on a Stick has close to 100 locations in the U.S. and internationally including Korea. Connect with us on Facebook, Twitter and Instagram. For franchising opportunities,
Hot Dog on a Stick Franchise.
About Global Franchise Group, LLC – Visit Global Franchise Group
Global Franchise Group, LLC is a strategic brand management company with a mission of championing franchise brands and the people who build them. The company owns a portfolio of franchise brands that includes five primary quick service restaurant (QSR) franchise concepts: Great American Cookies®, Hot Dog on a Stick®, Marble Slab Creamery®, MaggieMoo’s Ice Cream & Treatery®, and Pretzelmaker®. The brands are managed by GFG Management, LLC, a subsidiary of Global Franchise Group, LLC. Global Franchise Group, LLC is a portfolio company of Levine Leichtman Capital Partners, an independent investment firm, with approximately $7 billion of capital under management and substantial franchise management experience.
Chief Marketing Officer
Annica has more than 20 years of award-winning marketing experience and has been with GFG for 3 years. She joined the company from Mellow Mushroom Pizza Bakers where she was Vice President, Brand Development. In this role, Annica was responsible for the rebirth and growth in popularity of the 42-year-old eclectic brand through smart menu design and development, implementation of the Mellow Mushroom loyalty app and creation and rollout of its first online ordering system. Before her time with Mellow Mushroom, Annica was Vice President of Marketing for Mcalister’s Corporation and she spent the early part of her career at a prominent advertising agency in Mobile Alabama. She is graduate of Samford University in Birmingham where she earned her Bachelors in Marketing and MBA in Economics.
Chief Financial Officer
Patterson came to Global Franchise Group in April 2020 from FOCUS Brands where he served as Senior Vice President of Accounting. For the last eleven years, he was responsible for leading financials for Cinnabon, Carvel, Schlotzsky’s, Moe’s Southwest Grill, McAlister’s Deli, Auntie Anne’s and Jamba Juice. He directed the organization through the transfer and integration of all accounting back-office functions for Auntie Anne’s from Pennsylvania, McAlister’s Deli from Mississippi, and Jamba Juice from Texas to Atlanta and converted a brand-centric accounting structure into a shared services organization. Before his time with FOCUS, he was Senior Vice President & Corporate Controller for Movie Gallery/Hollywood Video (NASDAQ: MOVI & MVGR), Vice President and Corporate Controller for Republic National Cabinet Corporation, and Corporate Controller for Wolverine Tube, Inc. (NYSE: WLV). He is a Certified Public Accountant and a Certified Management Accountant, holds a master’s in business administration from Auburn University, and is a graduate of the University of Texas, Tyler.