Strategic Brands

Strategic Brands hands holding light bulbs

Strategic Brands

Great American Cookies logo Share the Fun of Cookies

Founded in 1977 on the strength of an old family chocolate chip cookie recipe, Great American Cookies has set the standard for gourmet cookie sales in a fun, celebratory environment.
Great American Cookies Brand Page

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Hot Dog on Stick logo Stick a Smile on Your Face

Hot Dog on a Stick launched in California in 1946 on a beach in Santa Monica. In 1973, it opened its first mall location in Salt Lake City, Utah which is still in operation. Hot Dog on a Stick Brand Page

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Marble Slab Logo Originality in every scoop

Two of the biggest names in fresh, delicious ice cream are coming together. MaggieMoo’s is joining the Marble Slab family. Marble Slab and Maggiemoo’s Brand Page

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Pretzelmaker logo Freshness with a Twist

Founded in 1991, Pretzelmaker has been offering a variety of pretzel products baked fresh, twisted and baked in our stores right in front of the customer’s eyes. Pretzelmaker Brand Page

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Round Table Pizza logo
The newest craveable brand to join Global Franchise Group’s portfolio of industry leading concepts, Round Table Pizza®. Round Table Pizza Brand Page

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Annica Conrad

Annica Conrad
Chief Marketing Officer

Annica has more than 20 years of award-winning marketing experience and has been with GFG for 3 years. She joined the company from Mellow Mushroom Pizza Bakers where she was Vice President, Brand Development. In this role, Annica was responsible for the rebirth and growth in popularity of the 42-year-old eclectic brand through smart menu design and development, implementation of the Mellow Mushroom loyalty app and creation and rollout of its first online ordering system. Before her time with Mellow Mushroom, Annica was Vice President of Marketing for Mcalister’s Corporation and she spent the early part of her career at a prominent advertising agency in Mobile Alabama. She is graduate of Samford University in Birmingham where she earned her Bachelors in Marketing and MBA in Economics.

Sam Patterson
Chief Financial Officer

Patterson came to Global Franchise Group in April 2020 from FOCUS Brands where he served as Senior Vice President of Accounting. For the last eleven years, he was responsible for leading financials for Cinnabon, Carvel, Schlotzsky’s, Moe’s Southwest Grill, McAlister’s Deli, Auntie Anne’s and Jamba Juice. He directed the organization through the transfer and integration of all accounting back-office functions for Auntie Anne’s from Pennsylvania, McAlister’s Deli from Mississippi, and Jamba Juice from Texas to Atlanta and converted a brand-centric accounting structure into a shared services organization. Before his time with FOCUS, he was Senior Vice President & Corporate Controller for Movie Gallery/Hollywood Video (NASDAQ: MOVI & MVGR), Vice President and Corporate Controller for Republic National Cabinet Corporation, and Corporate Controller for Wolverine Tube, Inc. (NYSE: WLV). He is a Certified Public Accountant and a Certified Management Accountant, holds a master’s in business administration from Auburn University, and is a graduate of the University of Texas, Tyler.